The second opportunity was the lack of experts connecting businesses across Africa directly with the public and private sectors of Scotland (and vice versa). We’ve since changed that!
Scotland and Africa share a magnificent history. Today, ASBN plays a key role in building business bridges and exchanges intra-Africa and with Scotland, whilst using our collaborative approach to shape a prosperous future. Africa and Scotland’s key shared economies of energy, education, training, technology, entrepreneurship and agriculture create massive opportunities, for each other, and for the world.
Realising the tremendous capacity to contribute on a large scale to their birthplaces, Claire and Nicola got to work. They built a brand symbolising unity. They built a Board from Scotland, England and Africa and they wrote a business plan based on legacy thinking. Africa Scotland Business Network was launched to the world from Bowmans Law Firm, in South Africa on 6th November 2019. The rest as they say, is history!
We connect your business
People to each other and to opportunities through an energising membership experience. Centred on access to a trusted, credible and proactively managed network, our members meet, learn and exchange with quality businesses across Africa, UK and other parts of the world. Our leadership and personable management approach primes your business for connection, learning and business exchange.
We facilitate international trade
and market expansion in Africa and Scotland for our members and non-member companies. We achieve this through our extensive network of companies, professional services, market intelligence consultancies, subscribers, partners and working effectively with the public sector. Please view our additional international business services to find out how we can add further value and assistance to your company.
We create exceptional experiences
Including masterclasses, industry events, speaker opportunities, industry round tables, access to other large event platforms and promotional opportunities. We strategically open some events up for the wider business world if we believe this could maximise opportunities for ASBN and our member companies. Here at ASBN, you will enjoy an annual experience, not an annual subscription!
We exist to help shape a prosperous future as a proactive, trusted and energising business network connecting and unifying people from all over the world within our member companies.
We welcome on board businesses who share this ethos and who believe we are far more successful when we are meaningfully connected.
Here at ASBN, we care about your individual business objectives like we do for our own. We get to know your company and team diligently, in order to best serve your needs. We take care not to bring on board too many similar companies to ensure our member companies feel a strong sense of belonging and enjoy much more room to manoeuvre.
As a result, this strategic direction has also ensured that the intelligence and expertise in our network is varied, dynamic and geographical.
Our proactive and personalised approach to building and leading this international business network has helped ASBN attract local businesses and multinational companies from across Africa, Scotland and other parts of EMEA regions.
What are you waiting for?
JOIN US and let’s get you settled in.